2020 has been an avalanche of Zoom events. So, as we were planning the fourth annual Flight, our early stage GTM focused event for enterprise founders, we had a debate about whether we should still go ahead or not. Do we really need one more Zoom event? Will it be valuable even when people will not be able to meet each other? Can the learnings still be as valuable virtually? In the end, the decision to go ahead was clear and the reason for that was simple: there is no other event like it in Europe.
The first steps of go-to-market for an enterprise software company are extremely hard. At Flight, we bring together world-class enterprise software founders and executives to share very concrete lessons and learnings on how to navigate finding and closing the first customers, bringing on the first commercial hires, and scaling to product-market fit and beyond – all while avoiding some pitfalls they have experienced themselves. In order to make sure the content hyper-relevant for every attendee, we keep the event invite-only for founders of early stage enterprise software and deep tech companies. By doing so, both the speakers and the attendees get the most out of the event.